Stories are just data with a soul

This is a quote from Brene Brown and it’s one of our favourite ways to describe how story works for organisations.

We like this idea because it reminds us that stories are not fluffy feel-good optional extras but are hard working tools that inform and engage. Stories make sense to people in a way that facts and data alone never can. They bring a human dimension to our work. It’s the rational world and the feeling world side by side.

Who’d have thought a work strategy could ever feel this good? Cruise through our projects….

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Lobbying

Stories balance an unbalanced public conversation

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Building Brands

Creating a brand from the stories it tells.

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Sensitive Issues

Commercial businesses can learn a lot from Not For Profits.

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New strategies

Taking company values to the people.

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Story ROI

Books give great ROI and do some things that online can’t.

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Reputation

Showing off your people brings enormous value.

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Brand Identity

Brand identity isn’t just a logo on a business card…

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Our books…

Some of our publication work

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UnitingCare CPYF

This is a great example of how many boxes can be ticked with even a quite small story project.

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Moving Forward

Putting the humans into the statistics…

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Walking the talk

Designing a speech and language resource manual

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In my life

Eleven Australian families share their experiences of supporting a family member with an illict drug addiction.

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RailCorp series

This series of eight story collections were designed to celebrate the diversity of the RailCorp’s workforce and emphasise the richness of opportunity for new recruits.

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Inspiring, not retiring

These stories were collected from some of Australia’s most inspiring Australians.

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They…

This book started everything.

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Another Day

Another Day is a 48 page book of stories crafted from original transcripts of Moya’s conversations with families experiencing schizophrenia.

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