Next time I’ll tell a story first

Whenever we hear any new information, it passes through our own individual filters. Our own experiences, values and biases will always effect what we take away.

I share (a slightly) embarrassing story of my own about trying to get an idea across ..and failing miserably! I THOUGHT I was being very clear but soon discovered my audience were on a completely different track.

It’s about a mail room guy…and shows that words alone just won’t cut it. I should have told a story first!

About Moya Sayer-Jones

Moya Sayer-Jones is one of Australia's foremost experts on story; she consults with government, NFPs and corporate clients to help them access and use story to support their strategic objectives.

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